Authors: Rifqi Fahrudin, Marsani Asfi, Sudadi Pranata, Chandra Lukita, Eddy Soeryanto Soegoto, Irfan Dwiguna Sumitra
Abstract
In today’s fast-paced digital landscape, digital platforms shape commercial, educational, and social interactions. The increasing competition in digital platform development demands continuous innovation and a user-centered approach. This study explores the integration of the Design Thinking process into digital platform design, examining how each stage of this methodology can be adapted to address key challenges such as multi-stakeholder collaboration and technological complexity. Through multiple case studies of digital platform developers, this qualitative research investigates how Design Thinking fosters innovation and enhances user satisfaction. The study culminates in a practical framework designed to help developers optimize user experience and strengthen their competitive edge in the market. Additionally, the findings contribute to existing literature by refining the application of Design Thinking in digital environments and highlighting avenues for further research in related contexts. © School of Engineering, Taylor’s University.
Author keywords
Design thinking; Digital platform; Exploration
This article can be accessed at https://www.scopus.com/pages/publications/105001496046
